Street word has it that Audi has pulled the plug on the Audi A2 e-tron as well as the Audi A1 e-tron due to fear of high prices.
The A2 concept was first shown in 2011, boasting an 85kW, 199lb ft electric motor and 125 mile range. Audi predicted the premium-priced city car could go into production by 2015, to fight BMW’s similarly conceived i3.
Howevver, company suits have become uneasy that such a small, compromised package (the A2 concept was less than four metres in length) could realistically sell in volume, given that the price was projected to pass 40,000 euros.
Given that demand for mass-market EVs such as the Nissan LEAF and Mitsubishi iMiEV have been disappointingly low in Europe – desipite government incentives offering around £5000 in discount – the A2 project has unfortunalt been consighed to the scrapheap.